STOP… LOOK…. AND READ

Email is one of the most powerful mediums that you can use to talk to visitors, customers and prospects. In this article I will discuss 12 best practices that you can use everyday in your email marketing activities. 1. Spam Filters The majority of large Internet service providers now use many spam protection mechanisms to trap unsolicited [...]

Is your brand marketing itself on Facebook, Twitter and LinkedIn

No matter what you call them these are tools you can’t go anywhere with out these days, as I mentioned earlier in a blog post social marketing sites such as facebook are more important to children these days than their family. Social networking is now a commodity to add onto phones, and is now part [...]

Did you feel like a caveman when you started Twitter, Blog, and Facebook?

At Armadillo we’ve been tweeting and blogging for our clients for sometime so we thought we’d share some positive reasons why you should be using social media sites such as Twitter, Facebook and Linkedin. You can now interact with people you would probably never get to see normally using standard prospecting techniques; this may be [...]

Happy Birthday to Us, Happy Birthday to Us!

5 years ago Berry Burgess and Lee Skinner formed Armadillo after choosing the name from a recipe book in Berry’s kitchen, (it could have been Tomato, Lemongrass or Red Snapper Creative!) From our first creative day in July 2005 we understood that it was not just great ideas that were important, but great communication delivering effective [...]

World Cup and Ambush marketing

Picture the scene: England are playing Portugal in the semi-final of this year’s World Cup. The match has gone to a penalty shoot-out. The score is tied at 1-1 as Wayne Rooney steps up to take the kick that could break our 44-year hiatus. All over the country, football fans hide heads in hands, unable [...]