Always Remember to KISS – Keep it Short and Simple

Subject lines have a massive impact on the open rates of email campaigns and can influence response metrics. It can be for many subscribers the only piece of information that she or he has to make a decision to open your email or not. Your subject lines therefore need to be enticing and unique as you [...]

Online media can benefit your business

In this internet, Facebook and Twitter era there is no excuse not to have found out something about the person you are about to meet. Our lives have become increasingly public as people add information on line, information you would struggle to glean on a first appointment.   [...]

Social networking websites like Twitter are more important than family to children

Social networking websites like Twitter are more important than family to children, a survey has foundThe poll, commissioned by National Family Week, reveals the influence of technology on youngsters – and the extent to which parents underestimate it. Some 28 per cent of the eight to 15-year-olds questioned cited websites such as Facebook, Twitter and MSN [...]

Armadillo and our Facebook Group

At Armadillo we understand that it is not just great ideas that are important, but great communication that delivers effective result for our clients, large and small, time and time again.

Go Smarter and change your travel habits

The team at Armadillo will be launching the major new summer campaign for Go Smarter aiming to encourage people to get the most out of travelling smarter throughout the North East this summer.